Hilton to Open 730 Properties in China
Skift Take
- The Philippines Department of Tourism anticipates surpassing industry targets for tourism recovery this year, with foreign tourism receipts of Php 286 billion from January to July, reflecting over 66% international arrivals recovery, outperforming the ASEAN average of 54%.
- Macau experienced a significant 24.9% increase in visitor arrivals in July, totaling 2,759,544, with mainland China contributing 1,910,371 arrivals. The Philippines led the source market for foreign arrivals, contributing to Macau's total of 14,405,421 visitors for the first seven months of 2023, marking a 310% YoY growth.
- Hilton plans to open over 730 properties in mainland China in the next decade, capitalizing on rising demand from the middle class amid a tourism rebound. Hilton achieved a 69.9% occupancy rate in the Asia Pacific region during Q2 2023, with a remarkable 79% year-on-year increase in Revenue Per Available Room (RevPAR).
The Philippines Dept of Tourism said they foresee a strong recovery for Philippine tourism and believes they will surpass industry targets this year. From January to July this year, foreign tourism receipts are Php 286 billion, consistent with the over 66% tourism international arrivals recovery they have seen. That is higher than the ASEAN average of 54%. The DOT said that as of August 10th, the Philippines had received 3,376,514 foreign visitor arrivals, already more than 70% of the country's 4.8 million baseline industry target for the entire year.
Macau had 2,759,544 visitor arrivals in July, up 24.9% over June. Of those, 1,910,371 arrivals were from mainland China, up from 1,444,933 in June. There were 660,878 arrivals from Hong Kong. Regarding the foreign arrivals that the Macau government has been pushing but having little success getting, there were 129,756, up 8% from June. The Philippines led the source market for those arrivals with 31,096. For the first seven months of 2023, Macau has welcomed a total of 14,405,421 visitors, up 310% year over year.
Hilton plans to open more than 730 properties in mainland China in the next decade, betting on surging demand from the nation's middle class amid a rebound in tourism. Hilton opened 100 properties last year. Hilton's
